Emma™ Violet Bloom Midi Dress

Name: Emma™ Violet Bloom Midi Dress
Brand: Elara Queenstown
Price: 94.95 NZD
Availability: InStock

$250.00 $94.95 Save 62%

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30-day effortless returns

Extra 10% off when you buy 2+ items

Colour — Multicolor

Multicolor

Selling fast: Only 6 pieces left

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CLEARANCE SALE UPDATE: We’re down to our final few pieces. If you can still see the "Add to Cart" button, fortune is on your side—your size is still available, but perhaps not for long.

Your Effortless Everyday Favorite

The Emma™ Violet Bloom Midi Dress combines striking simplicity with delicate charm. Crafted from lightweight, breathable fabric in a rich violet hue, it features a graceful vertical line of black floral embroidery down the front for a touch of unique artistry. With its relaxed silhouette and sleeveless design, it’s perfect for beach strolls, casual lunches, or layering for a breezy evening out.

Why Our Customers Love Emma™ Violet Bloom Midi Dress:

All-Day Breezy Comfort – Airy fabric keeps you cool and comfortable in any setting.
Flattering on Every Shape – Gently skims the body for a relaxed yet elegant look.
Artistic Floral Accent – The embroidered bloom detail adds a refined, handcrafted touch.
Versatile for Any Occasion – Wrinkle-friendly and easy to style up or down.

Specifications:

Fabric: Lightweight and breathable
Fit: Relaxed silhouette
Length: Midi
Details: Sleeveless, vertical floral embroidery, wrinkle-friendly
Care: Machine wash cold, hang or lay flat to dry

Most of our collection fits true to size, so you can comfortably stick to your usual favourite.

If you are caught between two sizes, we recommend sizing up to ensure the most elegant fit. For instance, if you usually oscillate between a Medium and a Large, the Large will likely be your best match.

What customers say about us

★★★★★
A genuinely lovely experience from start to finish. The service was friendly, and the quality more than met my expectations. I’ll definitely be back and would happily recommend it to others.

Sophie
Wellington

★★★★
Overall, very satisfied. There were a few minor things that could be improved, but the overall impression is positive. Good value for money.

Aroha
Auckland

★★★★★
Everything was just right, and I felt very welcome. The attention to detail was spot on, and the final result was even better than I’d expected. Highly recommended.

Mia
Christchurch

★★★★
A really pleasant experience. Not quite perfect, but very close. Everything was straightforward, and I’d definitely buy again.

Olivia
Hamilton

★★★★★
Fantastic quality and professional service. It is clear that customer satisfaction is a priority. One of the best experiences I have had in a long time.

Grace
Dunedin

Combine and get an extra 15% discount

Complimentary Shipping, Nation-wide

We believe the price you see should be the price you pay. We’ve done away with hidden checkout fees entirely, so whether you’re in Auckland or the South Island, we’ll deliver your parcel at no extra cost. Just our way of keeping things simple and sweet.

Easy Returns for 30 Days

If it’s not a perfect match, no worries at all. Simply get in touch within 30 days and we’ll help you sort out a return.

Here for You, Every Day

From Monday morning to Sunday evening, our team is on hand to assist with your style queries. We don’t believe in weekends off when it comes to helping our customers find their perfect fit.

frequently asked questions

Yes, we certainly do. Every order is dispatched with complimentary shipping and premium delivery, as we want your experience to be entirely seamless and worry-free.

Absolutely. We offer a 30-day return window for any reason. If you’re not 100% happy with your purchase, simply get in touch and we’ll help you sort out a return.

Once your parcel has been dispatched, we’ll send a tracking number straight to your inbox. Simply pop it into our 'Track Your Order' page to follow its journey to your doorstep, every step of the way.

We accept a wide range of secure payment options to make things easy for you. You can pay via Visa, Mastercard, American Express, Maestro, Apple Pay, or Google Pay. All transactions are fully encrypted and 100% secure.

Yes, absolutely. Your order confirmation will land in your inbox the moment your payment is complete. If it doesn't appear shortly after, do have a quick peek in your junk or spam folder—just in case! If it’s still nowhere to be found, our team is always on hand to help at: [email]

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